An important year for mobile growth

Quoting http://blog.pontiflex.com/2011/02/14/top-mobile-internet-trends-2011-from-kpcb

Recently, Mary Meeker (now at Kleiner Perkins) delivered Top Mobile Internet Trends 2011 with Matt Murphy at a Google event. The presentation is full of compelling mobile data points and trends. Including:

• Mobile will hit critical mass (on a global scale)
• Social will accelerate mobile usage
• Search traffic will increasingly come from mobile devices
• Top activities on mobile devices will include: gaming, sharing information and shopping
• Time spend on mobile devices will increase, dwarfing desktop internet usage
• Much more…

The presentation offers many reasons why mobile advertising is becoming a “must have” for marketers. It also proves that mobile is becoming the way for them to add reach to their digital ad campaigns. Click here to view the full presentation.